Jake Fruend Design
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Jackalope Theatre (2018)

BRANDING • PRINT & DIGITAL DESIGN

I absolutely adore my work with the good folks at Jackalope Theatre, so here’s some more!

As usual, I was asked to design 3 “teaser” banners for the announcement of their 11th season.

Like previous announcements, I worked with the playwrights and directors to create simple images that reflected each play's core message.

Like previous announcements, I worked with the playwrights and directors to create simple images that reflected each play's core message.

As the unifying concept, I created double-exposure images that mixed a face with the “landscape” of each play.

These gestural images are always a great jumping-off point for the development of the production art.

These gestural images are always a great jumping-off point for the development of the production art.

The double-exposure concept has carried through in unique ways that remain true to the production.

Scroll down to see how the images evolved into their respective posters!

In the Canyon: A play about the attack on Roe v. Wade, set in a dystopian future.

In the Canyon: A play about the attack on Roe v. Wade, set in a dystopian future.

Dutch Masters: Two strangers discuss race, history, and privilege on the D-train in 1992 Manhattan.

Dutch Masters: Two strangers discuss race, history, and privilege on the D-train in 1992 Manhattan.

Life on Paper: a modern rom-com about love, death, and finance set in small town America

Life on Paper: a modern rom-com about love, death, and finance set in small town America